Customer management

More and more businesses are realising that they need to use customer management to put their customers at the heart of every decision they make if they want to achieve success. After all, your product and your entire business is designed around them. These days, we have all the tools we could wish for to keep track of all customer contact, and that data can help us optimise our operations.


Your customers no longer see any difference between your online and offline presence. In fact, both of these worlds complement each other.

Their sole requirement is a flawless customer journey. They need to be able to find all relevant information via any screen or at any store, linked and tailored to their personal profile. Next, they need to be able to purchase your products immediately, pay in a way that’s convenient for them and receive their goods as soon as possible at a location of their choice.

Here’s how we can help:

  • Define your customer journeys
  • Draw up and implement your omni-channel communication plan
  • Define digital step-by-step plans to optimise and implement your customer experience
  • Perform UX optimisation
  • AB testing
  • Outline and implement your mobile marketing strategy
  • Generate ROI forecasts


A CRM system enables you to use all data and interactions you have with your customers to devise a strategy for your current and future client base. Using data smartly will result in higher conversion rates and greater customer satisfaction. On top of that, a CRM system is indispensable if you want to know and monitor your entire customer journey.

Here’s how we can help:

  • Design and set up your CRM system
  • Develop a one-on-one communication strategy
  • Develop your recruitment, retention & loyalty strategy
  • Map metrics such as conversion and open rates


Loyal customers are increasingly few and far between: that’s simply a given these days. Customers put their trust in multiple brands and won’t hesitate a moment to try something new. So how do you make sure they keep coming back? How do you increase your share?

Here’s how we can help:

  • Build your retention grid & segmentation model
  • Develop your loyalty strategy & planning
  • Manage your ambassadors
  • Implementation & analysis and adjustment

Here’s a taste of possible jobs in this area:

Community manager – Loyalty manager – Customer engagement manager – CRM manager – Customer success manager – Data analist – …

Any questions? Interested in working with us? Contact us.